LADIES SHRED SOCIETY'S ANNUAL EVENT: HIGHLIGHTS & GALLERY
by TransWorld SNOWboarding
Ladies Shred Society’s Annual Event : Highlights & Gallery
For the second year in a row, Ladies Shred Society hosted its three-day event that kicked off in Southern California and combined snowboarding, camping, surfing, yoga and more.
Founded by board sport enthusiasts, Michaela Eichenbaum and Giulia Bacci, Ladies Shred Society was born from the dire need for more inclusivity in the women's ride scene
"The idea came from attending several women's ride days and feeling a sense of exclusivity. There was a heavier focus on brand integration rather than of empowerment and encouragement. We wanted to do something different," said Michaela Eichenbaum, co-founder of Ladies Shred Society. "Giulia and I both feel passionately about empowering and bringing together women of all abilities, shapes, sizes, and backgrounds."